The customer experience usually begins before customers walk in your restaurant’s front door. At present, customers often start looking up your restaurant online and usually land on your website. Your restaurant website is the image of your brand as it influences the very first impressions and plays a key role in your company’s growth. Additionally, the concept of your restaurant website should be exclusive and enticing to your customers.
Your website is the mini and virtual version of your restaurant. Therefore, you must include all the important information on your restaurant website that your customers might like and need. Restaurant websites can be an incredibly powerful tool for leveraging the massive audience on the market to increase your revenue.
Tips on Building an Excellent Website for Restaurants To Improve Revenue
- Set up your restaurant website
Setting up a website from scratch is expensive and overwhelming but it doesn’t have to be. Thankfully there’s a lot of website builder available in the market, like EziWebsite, that allows you to customize your own website for a very affordable rate. You don’t need to hire a professional developer and it doesn’t require technical and coding skills to build a beautiful and successful website.
Make sure to add important elements to your website like contact information, directions to your physical restaurant, online transactions, menu, photos of food, and such.
- Handle online orders on your site
You know how restaurants move fast, therefore you need to have the fastest and easiest way for your guests to place their orders. You should set up an online ordering on your website. Additionally, avoid adding extra fees or hidden charges when ordering on your site. This way, you can save a large amount that needs to be paid to third parties for their services. An order placed on the website of your restaurant would earn you more revenue than an order made on a third-party platform.
- List your business on Google My Business
Getting featured on Google would improve your reach, simply because it would be easier for your customers to find you online. If your customers see your restaurant website on Google results pages from which they can directly call or find your restaurant on Google maps, it will improve your customer experience. It will also help to further attract potential customers by encouraging customers to leave positive reviews on your business website.
- Use appropriate keywords
In order to rank high in the search engine result pages, you need to add relevant keywords such as food or restaurant near me, food delivery around me, and such to enhance your search engine optimization.
- Build your restaurant website with EziWebsite
With EziWebsite you can develop your own drag and drop website yet fully-functional one. It’s a simple web builder with plenty of designs and templates for websites you can choose from. EziWebsite doesn’t require coding skills and allows you to build a professional-looking website without spending a lot. Visit EziWebsite today and we are more than happy to help you create your own website for your business or for your personal use!